Business Research

Business Research is a systematic process of gathering, recording, and analyzing data to make informed business decisions. Coursera's Business Research catalogue provides you with the necessary tools for conducting effective business research. You'll learn how to formulate research questions, design a robust research plan, collect and analyze pertinent data, and present your findings in a clear, compelling manner. Topics will include qualitative and quantitative research methods, data collection techniques, data analysis, and research ethics. This skill is essential for entrepreneurs, managers, consultants, and anyone who needs to make data-driven decisions in a business context.
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Results for "business research"

  • Coursera Project Network

    Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement

  • Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies

  • Coursera Project Network

    Skills you'll gain: Job Analysis, Compensation Analysis, Company, Product, and Service Knowledge, Recruitment, Business Research, Research

  • Status: Free Trial

    Skills you'll gain: Innovation, Entrepreneurship, Lean Methodologies, Team Oriented, Ideation, Business Research, Complex Problem Solving, Problem Management, Analysis, Customer Insights

  • Status: Free Trial

    Skills you'll gain: Professional Networking, Interviewing Skills, Professional Development, Presentations, Data Science, Company, Product, and Service Knowledge, Recruitment, Writing, Business Research, Portfolio Management, Data Analysis, Job Analysis, Problem Solving, Communication, Python Programming

  • Status: Free Trial

    Fundação Instituto de Administração

    Skills you'll gain: Innovation, Forecasting, Strategic Thinking, Corporate Strategy, Strategic Decision-Making, Business Strategy, Organizational Strategy, Trend Analysis, Analysis, Market Opportunities, Organizational Change, Decision Making, Market Dynamics, Business Research, Process Improvement

  • Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding

  • Status: Free Trial

    Skills you'll gain: Peer Review, Organizational Strategy, Business Consulting, Business Research, Project Management, Business Strategy, Competitive Analysis, Business Analysis, Strategic Decision-Making, Business Communication, Analysis, Report Writing, Business Writing, Presentations

  • Status: Free

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Business Research, Ideation, Productivity Software, Marketing Materials, Writing and Editing, Project Implementation, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Financial Forecasting, Financial Data, Packaging and Labeling, Financial Analysis

  • Skills you'll gain: Employee Surveys, Data Collection, Business Research, Data Analysis, User Feedback, Market Research, Business Software, Data Presentation

  • Status: Free Trial

    University of Pennsylvania

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Business Intelligence, Business Research, Analytics, Peer Review, Data Analysis, Business Analysis, Performance Measurement, Marketing Analytics, Business Planning, Business Strategy, Strategic Thinking, Strategic Planning, Business Strategies, Key Performance Indicators (KPIs), Digital Advertising, Advertising

  • Status: Free Trial

    Skills you'll gain: Capital Budgeting, Financial Statement Analysis, Business Valuation, Strategic Decision-Making, Financial Analysis, Entrepreneurial Finance, Financial Management, Financial Modeling, Market Analysis, Competitive Analysis, Cash Flow Forecasting, Business Research, Business Analysis

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Leading partners

  • IBM
  • IE Business School
  • Ludwig-Maximilians-Universität München (LMU)
  • National Taiwan University
  • University of Pennsylvania
  • Arizona State University
  • Emory University
  • Fundação Instituto de Administração