Commercialization

Commercialization is the process of introducing a new product or service to the market. Coursera's commercialization catalogue teaches you the essential skills to effectively navigate this process, from initial market research and analysis, through product development, to sales and marketing strategies. You'll learn about customer identification and segmentation, pricing strategies, distribution channels, and promotional techniques. Additionally, you'll gain insights into managing the life cycle of products and services, understanding the legal and ethical considerations, and leveraging business models for commercial success. Engage with this skill to bring your innovative ideas to life and drive growth in your business or startup.
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Results for "commercialization"

  • Status: Free Trial

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, Generative AI, Commercialization, Product Management, Google Gemini, Product Lifecycle Management, ChatGPT, Stakeholder Communications, Technical Product Management, Customer experience improvement, Team Building, Artificial Intelligence, Return On Investment, Product Development, New Product Development, Artificial Intelligence and Machine Learning (AI/ML), Creativity, Responsible AI

  • Status: Preview

    Technical University of Munich (TUM)

    Skills you'll gain: Commercialization, Transportation Operations, Resource Utilization, Sustainable Development, Medical Science and Research, Environment and Resource Management, Sustainable Technologies, Strategic Planning, Medical Equipment and Technology, Strategic Partnership, Physical Science, Market Opportunities, Science and Research, Laboratory Research, Environmental Science, Research, Engineering, Scientific, and Technical Instruments

  • Status: Free Trial

    Skills you'll gain: AI Product Strategy, Commercialization, Product Management, Stakeholder Communications, Technical Product Management, Product Lifecycle Management, Team Building, Artificial Intelligence, Return On Investment, Product Development, New Product Development

  • Status: Free Trial

    Skills you'll gain: Entrepreneurship, Commercialization, Design Thinking, Innovation, Presentations, Market Opportunities, Ideation, Product Development, Solution Design, Customer Insights

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design Thinking, Product Testing, Customer Insights, Business Strategies, Team Motivation, Market Opportunities, User Research, Market Research, Team Management, Business Modeling, Technology Strategies, Value Propositions

  • Status: Preview

    Skills you'll gain: New Product Development, Design Thinking, Innovation, Product Design, Consumer Behaviour, Ideation, User Research, Market Opportunities, Product Improvement, Needs Assessment, Solution Design, Commercialization, Market Trend, Emerging Technologies

  • Status: Preview

    Skills you'll gain: Digital Publishing, Digital Content, Digital Media Strategy, Music, Product Promotion, Marketing Channel, Commercialization, Promotional Strategies, Marketing Planning, Social Media Marketing, Content Strategy, Revenue Management

  • Status: Preview

    Skills you'll gain: Philanthropy, Entrepreneurship, Global Marketing, Entrepreneurial Finance, Innovation, New Business Development, Community Development, Economic Development, Commercialization, Mentorship, Governance, Case Studies, Public Policies, Program Evaluation

  • Status: New
    Status: Free Trial

    Skills you'll gain: Generative AI, Generative AI Agents, Amazon Bedrock, AI Product Strategy, Responsible AI, LLM Application, Application Development, Amazon Web Services, Data Governance, Commercialization, API Design, Cost Management, Artificial Intelligence, Prompt Engineering, Innovation

  • Status: Free Trial

    Skills you'll gain: Intellectual Property, Presentations, Public Speaking, Innovation, Organizational Structure, Persuasive Communication, Healthcare Industry Knowledge, Entrepreneurship, Grant Applications, Commercialization, Fundraising, Market Analysis, Public Health

  • Status: Free Trial

    University of California San Diego

    Skills you'll gain: Drug Development, Clinical Trials, Clinical Research, Pre-Clinical Development, Good Clinical Practices (GCP), Regulatory Affairs, Pharmacology, Regulatory Compliance, Commercialization, Patient Safety

  • Status: Free Trial

    Skills you'll gain: Competitive Analysis, Medical Devices, Intellectual Property, Commercialization, Pharmaceuticals, Product Management, Go To Market Strategy, Regulatory Affairs, New Product Development, Market Analysis, Market Opportunities, Strategic Marketing, Risk Analysis, Innovation, Regulatory Requirements, Health Policy

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Leading partners

  • University of Maryland, College Park
  • Imperial College London
  • SkillUp
  • Technical University of Munich (TUM)
  • University of California San Diego
  • Amazon Web Services
  • Arizona State University
  • IBM