Cross-Channel Marketing

Cross-Channel Marketing integrates multiple platforms and communication channels to deliver a cohesive brand message and customer experience. This skill involves coordinating digital, social, email, and traditional marketing strategies to engage target audiences effectively. Marketers use cross-channel marketing to enhance brand visibility, personalize customer interactions, and drive conversions. Mastery of this skill enables businesses to create seamless marketing campaigns, optimize engagement, and improve return on investment.
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Results for "cross-channel marketing"

  • Status: Free Trial

    Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, MarTech, Content Strategy, AI Personalization, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis

  • Status: New
    Status: Free Trial

    Skills you'll gain: Social Media Content, Responsible AI, Cross-Channel Marketing, Content Marketing, Generative AI, Social Media, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Content Creation, Marketing Automation, Data Ethics, Email Marketing, Social Media Campaigns, Adobe Creative Cloud, Graphic and Visual Design, Search Engine Optimization, Storytelling, Performance Analysis

  • Status: New
    Status: Free Trial

    Skills you'll gain: Content Creation, Social Media Content, Cross-Channel Marketing, Content Marketing, Web Content, Multimedia, Social Media, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Social Media Marketing, Marketing Design, Digital Media Strategy, Storytelling, Infographics, Graphic and Visual Design, Video Production, Design Elements And Principles

  • Status: Preview

    Universidad de Palermo

    Skills you'll gain: Marketing Channel, Consumer Behaviour, Point of Sale, Cross-Channel Marketing, Promotional Strategies, Marketing Strategies, Digital Marketing, Customer experience strategy (CX), Retail Store Operations, Merchandising, Sales Strategy, Customer Insights, Digital Transformation, Market Analysis

  • Status: New
    Status: Free Trial

    Skills you'll gain: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Social Media Content, Cross-Channel Marketing, Content Marketing, Target Audience, Digital Advertising, Social Media, Digital Marketing, Marketing Analytics, Marketing Strategies, Content Creation, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, MarTech, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Network Model, Business Analysis

What brings you to Coursera today?

  • Status: Free Trial

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

  • Status: Free Trial
    Status: AI skills

    Skills you'll gain: Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Content Marketing, Creative Design, Target Audience, Generative AI, Digital Advertising, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research

  • Status: New
    Status: Free Trial

    Skills you'll gain: Marketing Budgets, Customer experience strategy (CX), Customer experience improvement, Cross-Channel Marketing, Digital Media Strategy, Digital Marketing, Digital Transformation, Marketing Planning, Marketing Effectiveness, MarTech, Marketing Strategy and Techniques, Customer Insights, Return On Investment, Agile Methodology, Consumer Behaviour, Strategic Thinking, Key Performance Indicators (KPIs), Social Media, Social Media Management

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis

  • Status: New
    Status: Free Trial

    Digital Marketing Institute

    Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Marketing Analytics, Strategic Thinking

  • Status: Free Trial

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Content Marketing, Digital Media Strategy, Web Analytics and SEO, Search Engine Optimization, Marketing Planning, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Social Media Strategy, Cross-Channel Marketing, Social Media, Marketing Automation, Campaign Management, Customer experience strategy (CX), Brand Management, AI Personalization, Personalized Service, Customer Relationship Management

What brings you to Coursera today?

Leading partners

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  • University of Maryland, College Park
  • Amazon Web Services
  • Fundação Instituto de Administração
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  • Universidad de Palermo