Corporate strategy is the strategy a firm uses to compete across multiple businesses. Many small firms want to grow by entering new businesses. Many large firms already are in multiple businesses, e.g. a photo camera producer selling also sunglasses.
Corporate Strategy
Gain insight into a topic and learn the fundamentals.
4.8
(2,795 reviews)
Beginner level
No prior experience required
Flexible schedule
9 hours to complete
Learn at your own pace
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Taught in English
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There are 4 modules in this course
Welcome to week 1! This week, we introduce corporate strategy and its main goal: corporate advantage. To deepen our understanding of corporate strategy, we compare it with business strategy. We also cover sum-of-the-parts analysis, an often used technique to value multi-business firms, and we discuss how it relates to corporate advantage.
What's included
8 videos6 readings2 assignments1 plugin
Welcome to week 2! A key decision in corporate strategy is determining which businesses a firm should be active in. This week we look at the diversification decision: entering a new business.
What's included
11 videos7 readings4 assignments
Welcome to week 3! A key decision in corporate strategy is determining which businesses a firm should be active in. This week we look at the divestiture decision: exiting from a business.
What's included
9 videos3 readings3 assignments1 discussion prompt1 plugin
Welcome to week 4! A key decision in corporate strategy is determining how to organize to create value across businesses. This week we look at corporate headquarters and how they can influence the different businesses.
What's included
9 videos5 readings4 assignments
Instructor
Instructor ratings
4.8 (1,080 ratings)
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4.8
2,795 reviews
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NM
5
Reviewed on Jun 29, 2022
A very crisp and easy to understand content. Lot of emphasis on explaining different strategy concepts through management models and frameworks. Overall, a great course !
AS
5
Reviewed on Nov 11, 2023
I would really like to thank Mr. Vanneste for explaining everything in easy way. This course has really helped me with the better understanding of the Strategies which are used by the Corporate HQs
LM
5
Reviewed on Mar 14, 2021
Really great course for anyone looking to revisit the theory behind strategic decision making and dive deeper into how to
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