Learn how to build a loyal Instagram community through authentic engagement and thoughtful interaction strategies. This course explores the difference between proactive and reactive engagement, offering techniques for managing comments, DMs, and follower interactions effectively. You'll also develop a hashtag strategy to boost content discoverability through Instagram’s search and explore features. With expert guidance and a practical engagement planning activity, you’ll be equipped to foster meaningful connections that support long-term growth.



Recommended experience
What you'll learn
Grow and engage your Instagram community effectively
Skills you'll gain
Details to know

Add to your LinkedIn profile
June 2025
See how employees at top companies are mastering in-demand skills

There is 1 module in this course
Learn how to build a loyal Instagram community through authentic engagement and thoughtful interaction strategies. This lesson explores the difference between proactive and reactive engagement, offering techniques for managing comments, DMs, and follower interactions effectively. You'll also develop a hashtag strategy to boost content discoverability through Instagram’s search and explore features. With expert guidance and a practical engagement planning activity, you’ll be equipped to foster meaningful connections that support long-term growth.
What's included
2 videos2 readings2 assignments
Instructor

Offered by
Explore more from Marketing
Coursera Project Network
Coursera Project Network
Coursera Project Network
Coursera Project Network
Why people choose Coursera for their career





Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
More questions
Financial aid available,
Âą Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.